What to do when work dries up over summer

This is your action plan to emerge from the summer months with a healthy pipeline of new business and a reinvigorated business.

I used to hate June and July.

This would be the point where my clients would say

“I’m stopping for summer and don’t need you.”

And just like that I’d be staring at a financial loss in August and no promise of a strong run into the end of the calendar year.

It’s one of the reasons I switched my business from dependent on ad hoc private and corporate coaching and training work into a subscription model. That way I’d never worry about what money was coming in during August.

This article is focused on what to do if the work has dried up and pipeline looks light both through the summer and into the next 6 months of the year.

If you are a paid subscriber you can now scroll past the next section.

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This is an article for paid subscribers.

Thinking about subscribing? Here’s why this article could make a real difference for you and your growing business:

• Borrow the 60 in 60-day plan to get your diary full of new business enquiries again

• Use this quieter time strategically with my short list of things to get done

• FInd out how to quieten the voice of panic that says “will I have a business after the summer”?

As per usual, this article (over 2000+ words) will be full of practical tips to implement what you are learning. These are tips that work for me and my clients.

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